founded by Shawn Stüssy, and Supreme, established by James Jebbia

played pivotal roles in shaping the early aesthetic and ethos of streetwear.

Defining Characteristics:

What sets streetwear apart is its distinctive aesthetic characterized by bold graphics, striking logos, and unconventional silhouettes. Hoodies, graphic tees, baggy jeans, and sneakers are staples of the streetwear wardrobe,