Cynthia Trivella is a managing partner at TalentCulture – World of Work. She is a Recruitment Influencer, Talent Sourcing Strategist, and a Marketing Communications Professional. Her interests include Employer Branding, Retention Strategies, and Sourcing Strategies for talent acquisition. She's the author of the eBook ‘How Strategic HR Communications Influence Hiring Practices’. Bringing with her an experience of over 20 years in the field of human resources, she is the right person to talk to us about all things HR.